Ashley Cottrell

A busy therapist needed a new website layout and a content refresh. I rewrote the content throughout the website, including the bio, service descriptions, and landing page. I also incorporated on-page SEO strategies, including alt tags and social media links, to help increase traffic.

Wrote website copy and provided SEO assistance for this professional wedding photographer/videographer based in California.

While working as an SEO Copywriter for KeyWebConcepts.com, I performed content support and SEO for this client. This included copyediting the original content, conceptualizing new keywords and phrases throughout the website to target their desired audience, and setting up a Google Analytics account to monitor the website’s search result progression.

Provided video script writing and creative direction of an informational video for ConsumersAdvocate.org, a former employer. Collaborated with our team graphic designer and voice actor for animations and narration.

Provided contributing article for a social media consulting agency. The article focused on small business owners reviewing their annual performances and identifying areas of improvement, or goals, to strengthen their brand and grow clientele for the on-coming year.

Researched and wrote an informative article about proper lawn care and landscaping for first-time homeowners. Our team interviewed Jason Cameron, TV-host of Desperate Landscapes on the DIY Network, for his expert input and recommendations.

Wrote website copy, including on-page SEO and copyediting services, for this client while with my former employer, KeyWebConcepts.com

Provided contributing articles for this social media consultant. This article served as an introductory lesson on social media postings for small business owners, highlighting the advantages of social media marketing and how to navigate through the different platforms.

Conceptualized a fun and interactive article for our readers. Interviewed multiple colleagues, all of whom were professional writers and editors, on their favorite authors and life-changing books, to develop a list of recommendations.

Served as a contributing writer/blogger for this bridal magazine from 2014-2015. Topics ranged from beauty and fashion ideas to tips on preparation and writing vows.

Provided contributing article for a career and business digital magazine that caters to millennials. My article topic focused on the realities of student loan debt after college graduation and job search tips for millennials.

Served as a contributing writer for this digital magazine from 2014-2016. Article topics included health, fitness, beauty, lifestyle, and finance.

Researched and wrote an informative article on financial scams with a focus on fraud charities during natural disasters and how consumers can identify them.